A popular mother of two who opened her life to nearly 100,000 social media followers has died.

Rebecca Luna, 49, passed away peacefully in Victoria, British Columbia, surrounded by her family. Her death came through Canada’s Medical Assistance in Dying (MAID) framework following a rapid decline from young-onset Alzheimer’s disease.

Her family confirmed her passing on July 25, 2026, marking the end of a journey that captivated viewers across North America.

A Diagnosis That Changed Everything
Doctors diagnosed Luna with young-onset Alzheimer’s at age 48. The rare condition affects individuals under 65, systematically stripping away memory and cognitive function.

Initially, physicians gave her a timeline of five to seven years. Luna decided to document her reality under the handle @wheredidbecsgo.

She shared transparent updates on dating with terminal illness, navigating invisible disabilities, and maintaining her sobriety. Her raw honesty quickly built an online community of over 93,000 followers.

Moving The Date Forward
Luna originally planned to access assisted dying in August. However, her condition worsened much faster than her medical team anticipated.

In her final TikTok video, Luna revealed she decided to move her appointment to July 25 after consulting her palliative care physician.

“I’m living in a body that doesn’t feel comfortable, safe, or good,” Luna explained to her audience. “The idea of waiting two weeks felt like too much.”

Her doctor reminded her that the choice belonged entirely to her. When asked when she would go if it were strictly her decision, Luna replied, “Now.”

Triumphs Over Past Struggles
Before her diagnosis, Luna survived a traumatic childhood and built a life of long-term sobriety. She told followers that staying sober during her terminal illness was one of her proudest achievements.

She acknowledged that dying before turning 50 was never what she wanted. Yet, she felt peace with her decision to avoid prolonged suffering.

In her parting message, she urged viewers to practice self-compassion, reminding them that self-love requires daily intentional action.

@wheredidrebeccago MAID—1 (maybe 2) years left #dying #terminal #alzheimer #dementia #saddness #grief #loss #anger #denial #death ♬ original sound – wheredidrebeccago

What We Know
The Subject: Canadian TikTok creator Rebecca Luna (@wheredidbecsgo), age 49.

The Diagnosis: Young-onset Alzheimer’s disease, diagnosed at age 48.

The Event: Died via Canada’s legal MAID process on Saturday, July 25, 2026, at 1:15 p.m.

The Reason: Rapid cognitive decline led her to advance her scheduled date with physician approval.

The Legacy: Survived by two daughters, leaving behind a public archive on early-onset dementia awareness and recovery.

Why This Matters
Luna’s story highlights a growing conversation across the United States and Canada about early-onset neurological conditions.

According to health organizations, early-onset Alzheimer’s affects thousands of adults in their 40s and 50s—often catching families completely unprepared. Her decision also puts a human face on complex debates surrounding patient autonomy, palliative care access, and end-of-life choices.

For millions watching online, her story served as a stark reminder of how quickly health can change and the power of taking control of one’s own story.

Her daughter Maya shared that Luna died in peace, wrapped in the love of the family she fought so hard to protect.